What is My Home Worth?

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Innovative Marketing Strategies

Reach International Clients

Local Real Estate Market Watch *Find the Latest Statistics on Pricing, Inventory, Days on Market and Emerging Trends

Advertising Your Home

When you're looking for a partner to help you negotiate the complexities of selling a home, you've come to the right place. The experience, dedication and strong communication you'll receive here will help ensure the successful and profitable sale of your home:

1. The Local Advantage - Take advantage of a broad spectrum of technologies and tools to support the sale of your home from start to close.

2. Internet Advertising - Since the lion's share of home buyers starts their search on the internet, top placement on search engines is essential. You'll gain access to placement on Google, Bing, and other websites. This will maximize your exposure and bring a large number of potential buyers to view information about your home.

3. Email Campaigns - It's important to "work the network." We can work together to identify the right people to target your home-and get in touch with them by email to drive excitement and interest.

4. Personal Touch - Of course, technology alone won't sell your home. Face-to-face interaction provides the advantage to sell your home-and you won't have to worry about a thing. The details will be handled with care and constant communication, to ensure the marketing and sale of your home go smoothly.

The Role of your Agent

When to Contact an Agent

How Long it Takes to Sell

Pricing Your Home

Putting your Home's Best Foot Forward

Investing in Repairs or Renovations

Finding Buyers

Closing the Sale


Home Selling Checklist


Deciding to sell your home is a crucial decision, and the process can be demanding. Coldwell Banker is committed to making the sale of your home quick, easy, and profitable.


Here’s a checklist to help you get started:

Declutter: In preparation for staging your home, and moving out, it’s never too soon to start weeding out your possessions. Throw out, recycle, give away, or sell the things that you don’t want to move.

Decide what to take with you: You will also need to decide what will be included in the sale before you start showing your home. If you want to take your washer and dryer with you, for example, tell serious buyers before negotiations start.

Start packing early: Anything that you are sure you will not be using before moving day should be boxed.

Identify your home’s flaws or problems: Sellers are obligated to disclose any major problems or flaws in the structure or property, such as dry rot, termites, asbestos, or a new highway slated to run nearby. The disclosure requirements vary by state, but if you fail to mention the leaky roof or flooding basement, you could be sued for fraud.

Get the house in “showcase” condition: Small cosmetic touches can increase your home’s value by thousands.

Suggested Exterior Improvements

· Painting: Touch up your house’s exterior paint, and paint or clean the front door.

· Lawn: Keep your lawn freshly mowed and neatly trimmed.

· Sidewalks: Sweep your sidewalks daily.

· Shrubbery: Remove or replace any dead or dying trees, hedges, or shrubs; prune anything that looks unsightly or overgrown.

· Flowers: Filling flowerbeds with seasonal flowers is an inexpensive way to add color and charm.

· Repairs: Be sure that all gutters and downspouts are in place and clean. Replace missing roof shingles and broken or cracked windows.

· Make sure the garage door is greased and working properly and the house address numbers are easily visible.

· Repaint or replace your mailbox if it shows signs of wear.

· Windows: Keep your windows spotless.

· Eliminate or hide clutter: Clear everything out of the garage that you don’t need.


Suggested Interior Improvements

· Clean, scrub and polish: Keep your stove, oven, refrigerator, microwave and other appliances spotlessly clean inside and out. Whether you do it yourself or hire a professional, make sure your home is sparkling clean.

· Clean and spot-treat all carpeting. Polish wood floors and vinyl flooring. Clean walls, doors and woodwork.

· Eliminate odors: Buyers will notice strong smells as soon as they walk through your front door. Eliminate smoke, mildew and pet odors.

· Fix drippy faucets and running toilets: If any of your sinks or bathtubs drain slowly, unclog them.

· Get rid of clutter: Keep clutter off kitchen counters and dirty dishes out of the sink. Straighten all closets.

· Paint, paint, paint: It doesn’t cost much but goes a long way to improving your home’s appeal inside and out. Neutral colors appeal to most people and are your safest bet.

Staging Tips

· Here are some staging tips that you can use to increase your house’s “emotional appeal.”

· Kitchen: Aromas from fragrant goodies like freshly baked gingerbread or just-brewed coffee bring back wonderful memories of home.

· Bathrooms: Always have fresh towels in bathrooms. Buy new shower curtains; old ones are usually spotted with mildew. Put new soap in the soap dishes.

· Clear everything off your refrigerator: Most folks use magnets to stick everything from vacation snapshots and finger-painting masterpieces. Create a clean slate.

· Comfort: Keep your house warm in the winter and cool in the summer. A house that’s too hot or too cold isn’t inviting.

· Flowers: Vases of colorful, fresh flowers throughout the house make a wonderful impression on perspective buyers.